Thursday, November 30, 2023

Singapore Comic Con (SGCC) 2023 Booth Highlight - Hailing All Transformer Fans To Hasbro's Cybertron Fest

A section of this year's Singapore Comic Convention (SGCC) happening on 9 and 10 December 2023 at Sands Expo and Convention Center will become a stomping ground for Transformers fans! Hasbro's Transformers: Cybertron Fest 2023 will be taking up ample space at B2 Hall E for fans to immerse themselves in the world of Transformers.

Seriously, based on the press release, there is just so much Transformers that any Transformers fan would probably die happy hanging out in that festival space for the entire day.

Red Dot Diva's friend Edward gives his tongue in cheek take on what will be happening at Cybertron Fest 2023:


Ladies and gentlemen, brace yourselves for the riveting event of the century – Cybertron Fest 2023 at Singapore Comic Con 2023. Get ready to transform your excitement into … something … as we explore the wonders of a festival that attempts to resurrect a franchise single handedly disembowelled by that Bay dude. Yes, that’s looking back at 2007, 2009, 2011, 2014, and 2017.

But I’m digressing.

Come, let’s jump right in to find that inner Autobot in you!


First things first, let's talk about the grand reveal of Transformers Legacy Titan. Launching in Fall 2024, it's the hottest topic since the last time anyone cared about Transformers. Be the first to witness it and feel the privilege of being slightly ahead of a trend that peaked in the '80s.

And if you're not content with just glimpsing into the future, grab the Cybertron Fest-exclusive Hasbro Transformers Jan’24 release toy. Because nothing says cutting-edge like a toy that's so advanced, it's from the future – January 2024, to be precise.


Clearly, not all animals in the Chinese Zodiac are equal. No self-respecting Autobot or Decepticon is going to transform into a rat or a rabbit or a goat. I’m expecting this to be gloriously awesome enough for fans to eagerly throw money in order to get one. Please do not disappoint.


For those with a penchant for nostalgia, marvel at the past crowdfunded Transformers HasLab projects. Behold the War For Cybertron Unicron, Victory Saber, and the latest Deathsaurus. Like, you know, the best way to appreciate Transformers is by looking back at what was cool when cassette tapes were a thing.

And fear not, shopaholics! There are plenty of opportunities to drain your wallets with the latest products available for purchase and pre-orders. Pulse Exclusives, Pulse Con reveals, and stuff showcased at MCM London Comic Con are all up for grabs. Subscribe to Hasbro Pulse Singapore's newsletter for a chance to win the latest crowdfunded HasLab Transformers Deathsaurus project. Because who doesn't want a Deathsaurus project, right? It's not like it's a chair, but it's something!

But wait, there’s more - shop Transformers merchandises and enjoy exciting promotions on-site, including a limited-edition vintage BADGE gift with purchase (limited to the first 100 purchases per day).

9182469815 STUFF TO DO: IT'S A TRAP!

Jesus Christ, they are pulling out all the stops for this. You have to give them A for effort.

* Optimus Prime Meet & Greet
9 December: 12pm, 2pm, 4pm, 6pm
10 December: 12pm, 2pm, 4pm, 6pm

* More Nostalgia! Special Showcase of archived Transformers comic releases from 1985, as well as Transformers figures from Gen 1, Gen 2, Beast Wars and more!

* “Pose Your Transformers Bot” Photography Workshop - The toy photography experts from Plastic Singapore will be on hand to guide fans with their toy photography stint. Bring your Transformer toy along with you, or loan one for free at the booth to capture your own cinematic toy photos. Then, post your photo on Instagram and tag @HasbroSingapore and hashtag #CybertronFest2023Contest by 10 December 2023, 8pm. Stand a chance to actually win an OSIM uThrone V Gaming Chair worth $1,599!

* Biggest Transformers Fan Showcase - check out a specially curated collection of Transformers collectibles that include rare variations of Optimus Prime and Megatron owned by a group of superfans!

* Painting Workshop - Limited to first 40 participants daily. Session slots at 11am and 3pm, 20 participants per session. Unfortunately, all slots have been taken by now and registration has closed.

* Shop for Transformers licensed products like model kits, action figures, helmets, lifestyle products from licensee partners Agora, Blokees, Kayou, killerbody, Lego, Mighty Jaxx, OSIM, Pop Mart, Robosen, threezero, Vanch, XM Studios, and Yolopark

* Kids Play Zones - free childcare centre; let them spoil other people’s toys. They can also bring back a Transformers Earthspark colouring sheet! YAY!

So, buckle up, folks – it's time to roll out!

For more info on the full booth activities, please visit:



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Singapore Comic Con (SGCC) 2023 Artist Highlight - Wonder At Takahan Tan's Captivating Toy Photography

Singapore Comic Con (SGCC) 2023 Artist Highlight - Discovering Artistry: Allen Erie (Andrea Rosaline)

Singapore Comic Con (SGCC) 2023 - Legendary Comic Book Creators Stan Sakai and Julie Sakai Are Heading To Singapore!

Singapore Comic Con (SGCC) 2023 - Comic Book Guests Galore Including Peach Momoko, Chang Sheng, Martin Simmonds, Ario Anindito and More!

Singapore Comic Con 2023 (SGCC) - Tickets Are Available Right Now!


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